Sustainable business report, the president and chief executive officer of nike, inc. Nke today released its fy1415 sustainable business report, which details strong progress against the companys environmental and social targets and sets a vision for a lowcarbon, closedloop future as part of the companys growth strategy. Nikes purpose is to unite the world through sport to create a healthy planet, active communities and an equal playing field for all. Nike sets bold vision and targets for 2020 sustainability.
Read nikes mission statement and find information about. Sustainable innovation at nike harvard business school. Ali mahdi1, mohammed abbas2, taher ilyas mazar3 1,2,3mba student, university of bahrain, kingdom of bahrain dr. Corporate responsibility report fy0709 5 i believe our work in sustainable business and innovation has equal potential to shape our legacy. In 2008, flooding in thailand temporarily shut down operations at four nike factories. Nike s purpose is to unite the world through sport to create a healthy planet, active communities and an equal playing field for all. Neil died in november of 2009, at the age of 59, in dhaka, bangladesh. Fy1617 sustainable business report global reporting initiative.
Reporting is the primary tool we use to disclose important information to our stakeholders about how we manage. Top things to know about sustainable innovation at nike. Nike s bold commitment to transparency through this supply chain research helped identify a stark fact about global supply chains. Ensure access to affordable, reliable, sustainable and modern energy for all. We have spent more than a decade embedding sustainability across the company to help spark creativity and innovation to drive new solutions that deliver for athletes, our business and the world. In the past, nike faced several controversies related to child labor and ethics in its supply chain. As a result of the expanded scope, certain 2015 performance metrics originally reported in nike s fy1415 sustainable business report are restated in this report to reflect the expansion and enable comparability. Progress against our targets is included throughout the report and a dashboard of performance is included in the 2020 target performance summar pp1415. Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all. Sustainable business report are restated in this report to reflect the expansion and enable comparability. This is the comprehensive report that contains the components of marketing plan of nike inc. Sets bold vision and targets for 2020 business wire.
We reuse more than 90% of the waste from materials used for our air soles to make new, innovative cushioning systems. Today we believe that sustainable innovation that benefits the athlete, the company and the planet will play a key role in the future of our business. At nike, we believe it is not enough to adapt to what the future may bring were creating the future we want to see through sustainable innovation, said nike, inc. Increase manager training better environment, enhanced efficiency maintain sustainable labor practices. Nike has placed three strategic aims to guide this work. However, it is not known what % of volume nike uses environmentally preferred raw materials. Sustainable business report clean production action. Gri does not confirm, validate or endorse any of this information. In fy07 08, nike created interim, manual indexes for fall 2008, spring 2009 and. Nike is a brand of innovation, growth, and purpose and our mission is to bring inspiration and innovation to every athlete1 in the world. Impact report shares our progress toward our 2020 targets and priority issues. May 11, 2016 as noted in nikes latest sustainable business report, the brand reaffirms its commitment to environmental and social targets, while ambitiously forecasting itll double its business while.
To overcome competition from major rivals, nike embraced the use of celebrity athletes as critical marketing tool. Jan 19, 2020 nike is the most popular brand in the sports shoe and apparel industry. Nike is a member of a number of corporate responsibility and sustainability organizations and we are committed to solving critical issues that affect the people in our value chain. Added up, its a powerful formula for extending our competitive advantage and delivering sustained growth for years to come. Please see nike s fy1617 sustainable business report. Fy1617 sustainable business report sdd gri database. The data is provided in collaboration with gris datapartners. Fy1415 sustainable business report, which details nikes progress in multiple areas, shows. Nke today released its fy1011 sustainable business performance summary which introduces its new targets and outlines its progress against key. Fy12 sustainable business performance summary nike, inc. Nike sustainable business report fy10 11 final, length. Ensure availability and sustainable management of water and sanitation for all.
We believe we can have the greatest impact on five of the sdgs through the delivery of our sustainable business strategy and the goals mentioned above, and highlight our progress and contribution in this report. Corporate social responsibility csr and sustainability data for nike, inc. A few years ago, business of fashion reported that nike has successfully transformed its tarnished image to become a recognized sustainability leader, with morgan stanley ranking nike the most sustainable apparel and footwear company in north america for environmental and social performance, including its labor record. Nike releases first corporate responsibility report. In this report, nikes 2020 sustainability targets and fy15 performance are clearly stated in each area. These partnerships help us realize our own potential because if we dare to design the future, we must do it together. Nike s vision of a lean, green, equitable and empowered sustainable supply chain required a fundamental shift in business relationships, but is now embedded within the new manufacturing index. In 2017, air mi diverted more than 51 million pounds of materials, the equivalent of nearly 10 olympicsized swimming pools, from landfills through recyclingreuse manufacturing processes. A group of 100 people alone cannot lead the transition to sustainability at a large organisation like nike, reflected nike s csr report for fiscal year 2001. A comparative analysis of strategies and business models of.
Apply to all raw materials and production introduce and utilize rfid technology. The company is known for its great products and excellent marketing and advertising strategy. The report includes a series of detailed reports of nike s efforts at developing environmental sustainability. Nike outlines global sustainable business strategy rp news wires nike inc. Does the brand company use environmentally preferred raw materials for more than 10% of its. Fy1011 sustainable business performance summary nike news. In this report, we cover nike s fiscal year 2018 june 1, 2017 through may 31, 2018, with the. View list with all featured reports all text on this profile page has been provided directly by the reporting organization.
This report reflects an evolution in our approach to reporting, allowing us to focus on performance. Nike sustainable business report fy10 11 final, author. All text on this profile page has been provided directly by the reporting organization. The companys vision is to reduce its environmental impact by sustainable use of resources, such as materials, water and energy. This strategy was considered important in helping enhance the companys performances in the dynamic sportswear industry because the successes of such athletes becomes. This report reflects an evolution in our approach to reporting. Gri does not confirm, validate or endorse any of this. Nike utilizes over 700 factories around the world, with many located in regions under high water stress, including china, india, and thailand 6. Also in 1998, marc kasky filed a lawsuit against nike in california, alleging the companys public statements on the working conditions in its supplier factories contained false. Nikes bold commitment to transparency through this supply chain research helped identify a stark fact about global supply chains. In this report, we cover nikes fiscal year 2018 june 1, 2017 through may 31, 2018, with the. Nike sells its products to about 20,000 retail accounts in the us and in approximately 110 countries around the world.
Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for. To move toward a circular future, were investing in disruptive innovations to cut as cut our carbon emissions and water use in half. Nike flyleather, made with at least 50% recycled leather fiber, is produced through an innovative process with a smaller carbon footprint versus traditional leather manufacturing. We are reminded that nike was the first company, in 2005, to voluntarily disclose the locations of all its contract factory suppliers, a pioneering act that opened up a new level. Sustainable business report contentchapterchemistry22720 1. For reference, the case number is 3146pdfeng and the case study can be downloaded at. Sustainable innovation that benefits athletes, our business, and the planet were embracing sustainability to push the limits of our companyand our collective potentialin unprecedented ways. To enable this change, we have enhanced our website to share additional stories. Nikes marketing approach with sustainability efforts. In accordance core report details verified and submitted to gri.
We have long believed sustainability plays a critical role at nike, inc. Corporate social responsibility, csr, sustainability, csr report. However, in recent years, it has invested a lot in csr and sustainability. Corporate responsibility report fy0709 fibre2fashion. Nike s purpose is to unite the world through sport to create a healthy planet. Environment 58 employees 62 community 58 governance 57. What began in the 1990s as a response to issues in a complex supply chain has evolved into a business insight at the core of nike s growth strategy. Building on nikes reporting tradition since 2001, we expect to report progress against our social and sustainability targets and material issues annually. Foundation were exploring new business models that keep materials in play through reuse and regeneration. All nike air soles designed since 2008 contain at least 50% recycled manufacturing waste and are made with 100% renewable energy. At the same time, we know it will require continued. As noted in nikes latest sustainable business report, the brand reaffirms its commitment to environmental and social targets, while ambitiously forecasting itll double its business while halving the companys environmental impact.
Part of a sustainability or corporate social responsibility report. But nike s sustainability report is about environmental performance, transforming the manufacturing supply chain and empowering its workforce and local communities. The table below crossreferences the sasb accounting metrics with where that information can be found in nike s fy18 nike impact report and purpose website. Fy12 sustainable business performance summary participant. Nike excels in creating innovative products, leading with our digital advantage, and inspiring through an iconic brand. Its really interesting to learn how nike manages to leverages its major strength innovation to reduce its effect on climate change. Nike is the most popular brand in the sports shoe and apparel industry. Sustainability is a catalyst for revolutionizing the way nike, inc. Jun 23, 2016 nikes own materials sustainability index of the 16,000 materials used in its manufacturing is a considered approach to managing sourcing for sustainable technology and design. Nike has revised its environmental strategy and this was explained indepth in the companys annual sustainability report. Building on nike s reporting tradition since 2001, we expect to report progress against our social and sustainability targets and material issues annually. A comparative analysis of strategies and business models of nike, inc.
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